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Malcolm Gladwell Quotes (24 Quotes)


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  • The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • There are exceptional people out there who are capable of starting epidemics. All you have to do is find them.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • There is a simple way to package information that, under the right circumstances, can make it irresistible. All you have to do is find it.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • To be someone's best friend requires a minimum investment of time. More than that, though, it takes emotional energy. Caring about someone deeply is exhausting.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • A book, I was taught long ago in English class, is a living and breathing document that grows richer with each new reading.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")


  • If you want to bring a fundamental change in people's belief and behavior...you need to create a community around them, where those new beliefs can be practiced and expressed and nurtured.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.
    (Malcolm Gladwell, "The Tipping Point: How Little Things Can Make a Big Difference")

  • I hope I have encouraged people in business to expand the way they make sense of human behavior.
    (Malcolm Gladwell)

  • the single most important thing a city can do is provide a community where interesting, smart people want to live with their families.
    (Malcolm Gladwell)

  • That fundamentally undermines your ability to access the best part of your instincts. So my advice to those people would be stop thinking and introspecting so much and do a little more acting.
    (Malcolm Gladwell)

  • A country that displays an almost ruthless commitment to efficiency and performance in every aspect of its economya country that switched to Japanese cars the moment they were more reliable, and to Chinese T-shirts the moment they were five cents cheaperhas loyally stuck with a health-care system that leaves its citizenry pulling out their teeth with pliers,
    (Malcolm Gladwell)

  • An aggressive drug-testing program would cut down on certain abuses, but its never going to catch everyone - or even close to everyone.
    (Malcolm Gladwell)

  • For every romantic possiblity, no matter how robust, there exists at least one equal and opposite sentence, phrase, or word capable of extinguishing it.
    (Malcolm Gladwell)

  • If a window is broken and left unrepaired, people walking by will conclude that no one cares and no one is in charge. Soon, more windows will be broken, and the sense of anarchy will spread from the building to the street on which it faces, sending a signal that anything goes.
    (Malcolm Gladwell)

  • PEOPLE are experience rich and theory poor. People who are busy doing things as opposed to people who are busy sitting around, like me, reading and having coffee in coffee shops don't have opportunities to kind of collect and organize their experiences and make sense of them.
    (Malcolm Gladwell)


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