Shoppers won't just be at the mall this weekend, but they will be checking things out online. Where they find the better deal is where they might actually make the purchase.
Shoppers won't just be at the mall this weekend, but they will be checking things out online. Where they find the better deal is where they might actually make the purchase.
The toy category continues to struggle. Our survey shows that this year 33.5 percent of weekend shoppers said they bought toys compared with 37.5 percent last year. The big surprise was electronics, which came in flat with last year at 19.7 percent. One reason for this could be that people simply couldn't find what they were looking for.
I see an extremely promotional shopping environment. I've advised my retail clients to be super aggressive Thanksgiving weekend. Retailers don't want to do it from a margin perspective, but otherwise they won't see shoppers in stores. Consumers have less money to spend and they'll take their 'less money' elsewhere.
© 2020 Inspirational Stories
© 2020 Inspirational Stories