The small to midsize business segment is a very large part of the hosted market, ... Software-as-service lets companies get CRM in place quickly without having to raid the I.T. budget to do it.
More Quotes from Rob Bois:
We knew that the small and midsize business segment would be a large part of this market, but we were a little surprised at how many large enterprises were eager to evaluate the software-as-service option,Rob Bois
For one of their partners to do this, they still have to set up one server for each customer. It's only cost effective for a certain size customer. Microsoft might be thinking beyond CRM, but who knows at this point. They're missing a big opportunity.
Rob Bois
But each company has varying degrees of adherence to Web-services standards and varying methods of supporting those systems.
Rob Bois
Today, it doesn't match the full breadth of other on-demand CRM offerings, but they're headed in that direction.
Rob Bois
A big benefit to software-as-service is that it lets companies get CRM in place quickly without the kind of budget hassles you see with buying applications, ... There's a feeling, especially among small and midsize businesses, that a hosted solution will help realize ROI more quickly.
Rob Bois
The idea behind Software as a Service is ultimately that the buyer shouldn't have to worry about the software or the infrastructure but you need to understand who the hosting partner is. In the long term, that goes away as hiccups get ironed out, but for the time being we're suggesting to customers they understand what's going on behind the scenes. SAP going with IBM was smart because it brings instant credibility.
Rob Bois
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