If I put 60 a week into gas, that a huge chunk of my disposable income even for a moderate income household.
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How does Isaac successfully live in both specialty department stores and discount stores Why does Bergdorf Goodman welcome Isaac into its rarified space at the same time as the brand sits in the pet care aisle at TargetWendy Liebmann
I suppose retailers could use the airline model and try to pass along costs to consumers. The difference here is that people have plenty of other places to go shopping where they can save money.
Wendy Liebmann
Another 1 out of consumers' pockets certainly affects consumers' willingness and ability to spend on items other than the basic necessities.
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Here is this audience that is waiting to be plucked. They have a lot of money to spend, so they are a really big deal.
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It's about value perception and what's worth consumers' money and what isn't.
Wendy Liebmann
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