We also had good software in the key categories and more focus on the gameplaying capability, so more of the marketing effort was targeted at game customers.
More Quotes from Trip Hawkins:
But we're fairly comfortable that our next generation hardware will blow everything those guys are doing out of the waterTrip Hawkins
I'm not saying that more performance wouldn't be better - all these technologies are going to get better - that's the difference between first generation and second generation.
Trip Hawkins
Anything that comes along that gives people a new way to have social contact, they adopt it.
Trip Hawkins
Console game publishing has become more like theatrical release film-making and it is very hard if you are not one of the major publishers, and even for them it is hard unless they are working with major game brands.
Trip Hawkins
There's a basic principle about consumer electronics: it gets more powerful all the time and it gets cheaper all the time. that's true of all types of consumer electronics.
Trip Hawkins
What that means initially is that you have alot of products that are only slightly better games in the same genre on another machine - and the titles that really take advantage of the machine come along later.
Trip Hawkins
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