We knew we had a terrific combination of films led by some of the biggest stars in the world, created by some of the top filmmakers in the business today, and we're thrilled that the audience responded in such a big way. We look forward to continuing the success this fall.
More Quotes from Wayne Lewellen:
It will probably add 8-10 million to the lifetime gross of the picture, ... We'll be close to 5 million for the first week. And it should run another couple or three weeks. The picture's always played very well. I expect it will do another 3 or 4 or 5 million.Wayne Lewellen
The box office in general was very depressed last week and this week as well. It's always driven pretty much by the product and we don't have real strong product right now.
Wayne Lewellen
It's the first time five pictures have ever grossed over 20 million on a three-day weekend. The business is spread out more evenly across the board than there being one locomotive in the marketplace.
Wayne Lewellen
It was 50-50 male-female. 52 percent were under-25. The Top Two boxes (excellent and very good) were 87 percent. You would have expected it to play a lot younger than that with (a youth appeal star like) Jack Black.
Wayne Lewellen
It's within the window we were looking at (of) 12-15 million. It's on the low side of where we thought it would be. But (it wasn't) that expensive. It's in the mid-20 millions. We'll be okay with it.
Wayne Lewellen
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