It seems like companies are being more responsive in these crises and perhaps using this as an opportunity for better branding and positioning relative to their day-to-day philanthropy.
It seems like companies are being more responsive in these crises and perhaps using this as an opportunity for better branding and positioning relative to their day-to-day philanthropy.
The tsunami was a really good example of altruistic giving. (Most Americans) didn't know anyone there or had a strong connection 911 had an element of patriotism. For this hurricane, the vast miles of destruction, plus the raw numbers affected, is one of the things driving that.
© 2020 Inspirational Stories
© 2020 Inspirational Stories