Deborah Silverman Quotes (7 Quotes)

It's consistent with our strategy of using targeted incentives when they make sense.

The prices are probably on balance a little higher than with the employee discount, but they're still very, very competitive.

Any marketing program that we would offer would be consistent with the marketing strategy we announced on Jan. 10.

The first time was very, very successful and a lot of folks asked us to do it again.

A program like March Madness would not be a deviation from our marketing strategy. What we've said is that we will continue to use incentives strategically and tactically.

had a great deal of success with this program. We've set a number of sales records in the past few months, and we thought it was important to extend for the month of September.

Gas prices, which hit a national average of 2.61 a gallon this week, are affecting sales of large pickups and SUVs around the margins, ... We're not really seeing a wholesale change in buying patterns.