Many times, clients don't take the proper leadership role. However, the risk is high as four out of 10 clientPSP relationships fail.
More Quotes from William Band:
Companies should firmly establish budgets, change requests and fixed price rather than open ended contracts. The trouble often starts with a lack of clarity in scope and definition.William Band
Selection of a CRM vendor is a marriage, not a date. Enterprise buyers must think carefully about the vendor partner they choose and understand the long-term commitment of these decisions.
William Band
CRM is not going away. It has gone through a cycle of over-inflated expectations, to the sense that the software is not useful at all to a more mature stage, with companies always trying to improve their customer interactions.
William Band
When these organizations looked back, in terms of criteria they did or would use to select CRM software, product capabilities were not nearly as important as most once thought they were.
William Band
It was a surprise. CRM is a mature industry the people in it are pragmatic, so there shouldn't be a lot of surprises.
William Band
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