Jef Richards Quotes (4 Quotes)

Internet advertising will not replace traditional media, it will compliment them.

Advertising is the art and sole of capitalism. It captures a moment of time through the lens of commerce, reflecting and affecting our lives, making us laugh and cry, while simultaneously giving traction to the engine that propels this free market economy forward into the future.

I suspect that there is no other single profession that does more to contribute to our annoying linguistic convolutions than advertising, unless it's politics.

Advertising practitioners are interpreters. But unlike foreign language interpreters, adpeople must constantly learn new languages. They must understand the language of each new product, and speak the language of each new target audience.