Janet Robinson Quotes on Advertising (5 Quotes)


    While we saw growth in most ad categories at The Times, it was not sufficient to offset the expected decline in studio entertainment advertising, as the studios provided less support to Oscar-nominated films compared with last year. The Boston Globe also saw weakness in entertainment advertising and, in addition, travel advertising.

    While the advertising market remained challenging in the third quarter, our earnings were better than we expected as advertising revenue growth improved in late September. This was particularly true at The New York Times Media Group, where advertising revenues rose 2.9 percent.

    In September, our largest month in the quarter, advertising has been challenging and visibility remains limited.

    We continue to benefit from very strong double-digit advertising growth at our digital operations, particularly About. com, ... But elsewhere, advertising is weaker than expected.

    In January, traditionally a light month for advertising, revenues were on a par with those of the same period last year.



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