David Card Quotes (30 Quotes)


    They're early adopters and they're willing to experiment, ... The adult content market historically has always been a leader in new media.

    The Office Live initiative is intriguing in that it provides services for smaller businesses that are paid for by advertising rather than software sales.

    I think spending money on TV makes perfectly good sense. TV is tough, because the audience is fragmenting. But the best way to get butts in seats is to show a trailer, and TV is a good environment for that.

    I haven't seen evidence of a big audience spike yet.

    If they put it on the front page with a link and a picture, people will get what is going on. They will just be surprised that Amazon is doing it.


    Having a file compression format and MP3 players aren't enough. The catalyst for online music distribution will be products that offer security for digital content and standards around which consumer electronics companies and others can build products.

    Apple changed its product strategy more rapidly than we thought it would.

    Sports content is a very successful part of the Web, ... and ESPN is right up there.

    It's not a proven business model yet. There will be some advertisers who won't mind sponsoring lots of crappy content cause they want to get in front the kids who go to these sites. But there are lots of advertisers who don't want anything do with it... One thing I can guarantee you is there's not enough advertising dollars to go around.

    On one hand they're suspicious of them because of how big their market share is and the fact that they have that uniform pricing. On the other hand, they legitimized the digital music business.

    The consumer Internet is what's driving a lot of critical technologies right now.

    It's kind of subtle, because they're making money off of advertising that they show both to subscribers and non-subscribers. They're trying to apply a lot of different tactics to this overall strategy of migrating the business from primarily fee-based to primarily advertising-based.

    When you break down the barriers between communications, every IM user is able to send and receive more messages, which means they'll be spending a little more time on their messenger, and get a few more impressions.

    In this country the carriers have the upper hand, not the handset manufacturers, because our phones are heavily subsidized. In five years we believe there will be more music phones than MP3 players.

    When VCR's reached about 15 percent penetration in the United States, that's when Blockbuster was created. You had this whole new business explode.

    Immigrants come in and the industries that use this type of labor grow. Taking all into account, the effects of immigration are much, much lower.

    The Journal is spreading rumors that Microsoft's music subscription service -- itself a rumor -- is on hold due to heavy royalty demands from labels.

    There's a definite perception that people would be unwilling to invest or are nervous about that. Although, frankly, if people invest in tobacco companies, then I don't know. Not my place to be a moral judge.

    It's an intriguing vision, but a lot depends on Microsoft's execution and ability to draw market share from some strong competitors.

    AOL's best place is still inside of Time Warner. If Time Warner can make AOL work and keep it profitable, they've got a platform that can be powerful for promoting all their other media properties. I think Time Warner would rather not turn over full ownership of AOL. They're just looking for other opportunities.

    The future of media is that audiences -- and advertisers -- want their content services from the same brand across multiple platforms.

    The thing you can do online that you can't do in the physical world is interactivity and two-way conversation.

    It's not about competition yet, it's about growing the market.

    It's challenging teaching that audience to use those kinds of tools. It may not be a natural thing, but it could work if they do a good job data mining and finding people with like passions.

    Two uber-trends are crashing into each other Retail is trying to turn itself into entertainment at the same time that entertainment is trying to turn itself into retail. What's unique about the Internet as a medium is it's an opportunity to blend the reta

    They've just come out of nowhere, and they're huge. They've done a number of things that were really smart. One was blogging. People have been doing personal home pages for as long as the Internet's been around, but they were one of the first social networks to jump on that. They've also jumped on music, and there's a lot of traffic surrounding that.

    The economy is changing all the time. There are jobs that don't exist here anymore.

    The issue for an Internet-only company to service their audience and their marketing partners is better if they have traditional media offerings, too. I'm a believer in multimedia media companies.

    For the Internet to be a true mass medium, it will have to achieve higher penetration among all consumer segments.

    They've proven that they're very good at holding on to an audience, even though they outsource content creation,


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