Craig McCollum Quotes (4 Quotes)

We invest millions of dollars every year, and now more than half is being aligned through vertical marketing efforts for partners. This is a significant shift for us, because two years ago we weren't doing that at all.

Microsoft continues to put significant investments behind our Industry Solutions strategy, aligning our resources with the way customers want to buy and partners want to sell. Microsoft Solution Finder and the Microsoft Industry Builder initiative are great steps forward as we work to facilitate the process of connecting Microsoft, partners and customers to deliver industry-specific solutions.

Through Microsoft Solution Finder we are able to give our customers and partners better visibility into the industry solutions that exist today, and ensure we are setting them up for future success.

By combining the incredibly deep industry expertise of our solution partners with Microsoft's innovative business applications, support plans, and research and development capabilities, we are delivering a winning group of solutions for our mutual customers.