WWF has been a rival organization to the WCW for quite some time, ... With the new infusion of stars and the cross-branded story lines, this does nothing but raise the specter potential for us. We're very pleased to have come to agreement to purchase that brand.
Quotes about cross-branded (2 Quotes)
American Red Cross-branded product collections will become a powerful tool to help us reach a broad audience with vital safety, health and preparedness messages. Licensed products are a tangible way to bridge the gap between people knowing they should be prepared, and having those people actually taking action to ensure that they are prepared for any emergency, large or small.