I think being off for so long, not being able to hit it with aggressive marketing, has hurt it. You know, we feel like we've got to get the viewers back in there.
More Quotes from Steve McPherson:
I think that's one of the most innovative character designs I've seen in many years,Steve McPherson
The old one is a classic. This is a new classic. We think it's a nice thing to run both. Some people will watch one or the other, or both.
Steve McPherson
We talk about diversity so much, and so many times it's so inorganic in terms of the way it's used. I feel that example and the Korean couple on Lost are some of the best demonstrations of how incredibly compelling characters can even cross over the language barrier. I think in the diverse culture we live in that's far more truthful than some of the stuff we have on.
Steve McPherson
I think it's great, especially the timing, with it coming back this week. There's a portion of the audience that maybe saw it a few times but wasn't dedicated to it that might come back ... or there's a new audience that heard about the show pop-culture-wise, and now that it has the Emmy stamp of approval, may give it a shot.
Steve McPherson
Putting the words racing and driver together and then adding insurance might seem a recipe for trouble but the facts and the statistics tell a different story,
Steve McPherson
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Based on Topics: Marketing QuotesA witty saying proves nothing.
Voltaire
It's a Tim sandwich. The meat is fresh, but the bread is moldy.
Daniel Craig
I'm playing to the sort of people who like the same records.
Nick Lowe