I didn't want to believe the 3.8 percent number published in the League's little research book. That wasn't the way we would sell this show. We deliberately went out and created a marketing plan that would appeal to audiences of all races, genders, ages - everyone.
More Quotes from Scott Sanders:
Read these for the characters and tales, yes, but above all for the language, which seems to rise from the very springs of invention.Scott Sanders
We have to have a popular price for this show so that anyone who wants to see The Color Purple, regardless of their income level, can afford to come,
Scott Sanders
The only person I told was director Gary Griffin. She took her jet in, we hid in the next room. And I came in and asked the cast to get on the stage and said 'Someone called me out of the blue about a week ago and said they really love the show and heard
Scott Sanders
Though an arduous journey for Sanders, the humble impresario noted his is a backseat on the producing team. I actually asked her if she would put her name above the title as a presenter as well as a producer and she said 'I can't do that to you, you've been working on this for eight years, I'd never do that.' ... My name doesn't sell two tickets, put your name on the marquee.
Scott Sanders
That's another reason the mayor thought it was attractive. It keeps the money here in Council Bluffs.
Scott Sanders
You're about the one millionth person who has said that to me in the eight years I've been working on this,
Scott Sanders
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