We don't want to suddenly mess around with people's normal viewing habits and force them to do interactive things. Above all, we want to expand the viewer's experience, either through a very simple directory or by providing additional information to the program that's currently showing.
More Quotes from Steve Case:
I think the support of the other team at AOL and everybody's really shared passion and belief about this and - saying that some day everybody was going to be on line.Steve Case
The idea that maybe you don't have to own a car if you only need one occasionally may catch on, just like time-sharing caught on in real estate.
Steve Case
I continue to have a special pride and passion for AOL, and I strongly believe that AOL - once the leading Internet company in the world - can return to its past greatness.
Steve Case
One of the biggest challenges we had in the first decade was not that many people had personal computers. There weren't that many people to sell to, and it was hard to identify them.
Steve Case
Most of the people who had PCs did not have modems and could not use those PCs as communicating devices. They really were using them for spreadsheets or word processing or storing recipes or playing games or what have you.
Steve Case
So we believed that strategic alliances and partnerships were critical, and we did that for five years.
Steve Case
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