That modesty has worked well for the 47-year-old Bodenheimer, and ESPN has flourished in his seven years at the helm. Sure, the ESPN he inherited had already extended itself from TV to print, the Internet, and other platforms. And its smart-aleck, testosterone-laden culture was already a trademark. But Bodenheimer's vision of his company, where he started in the mailroom, is as a ubiquitous sports network -- and more. To really understand ESPN, you need to see it as a cluster of feisty, creative enterprises under one killer brand. Its units, spread out mostly over offices in Connecticut, New York, and Los Angeles, act like startups, full of passionate staffers who are given the freedom to drive forward but always with a mission to keep the customers (rabid and tech-savvy fans like themselves) happy. Bodenheimer realizes ESPN has to be fast-paced, ... In his realm, if you stand still you're dead.
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Based on Topics: Creativity & Innovation Quotes, Custom & Convention Quotes, Happiness Quotes, Internet Quotes, Liberty & Freedom QuotesBased on Keywords: fast-paced, feisty, mailroom, rabid, smart-aleck, staffers, startups, tech-savvy, testosterone-laden
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