Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse,
More Quotes from Seth Godin:
If a lens makes a penny or a nickel or a dime a day, it doesn't seem like much until there's a million of them.Seth Godin
...it was just not a good thing.
Seth Godin
We've had people who were yoga instructors. ... We have a former marine, and we have everything in between,
Seth Godin
Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.
Seth Godin
Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.
Seth Godin
What Wonder understood, that Otto did not, is that if your idea spreads, you win,
Seth Godin
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Fortunately, both television adaptations and the film I've been involved with are pieces of work that I'm proud of, so I'm very happy for people to focus on them.
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Music is one of those things that is constantly going in my head all the time. It's sort of like the evolution and creation of doing food, or my philosophy about wine. It's always beating in my head, so it keeps the spirit moving.
Emeril Lagasse