Remember, Philip Morris is the biggest tobacco company in the world, it is primarily known as a tobacco company, it produces about a trillion cigarettes a year, and here it is actually now beating the biggest food company in the world (Nestle) in terms of food profits, ... So it's a gigantic deal for Philip Morris.
More Quotes from Martin Feldman:
It will be perceived positively. It will improve their margins.Martin Feldman
It gives this tobacco company an icon that no other tobacco company has. Their production facilities are able to use economies of scale, so it is a huge advantage for them.
Martin Feldman
This jury has not heard any evidence concerning the conduct or decisions of individual smokers, ... Simply the inclusion of that evidence in phase two could mitigate against an award of damages of the size that Stanley Rosenblatt is seeking.
Martin Feldman
It would be imprudent for RJR to pay down any of its existing debt,
Martin Feldman
So if I was buying into tobacco, I would acknowledge the sector is high risk. It is high risk and there's a lot of uncertainty but Philip Morris is the only one I'd be buying.
Martin Feldman
This has essentially devastated the most threatening legal aspect of the claim to the tobacco industry.
Martin Feldman
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