There is an enormous redundancy in every well-written book. With a well-written book I only read the right-hand page and allow my mind to work on the left-hand page. With a poorly written book I read every word.
More Quotes from Marshall McLuhan:
Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.Marshall McLuhan
Darkness is to space what silence is to sound, i.e., the interval.
Marshall McLuhan
The medium is the message.
Marshall McLuhan
Advertising is the greatest art form of the 20th century.
Marshall McLuhan
We become what we behold. We shape our tools and then our tools shape us.
Marshall McLuhan
Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language.
Marshall McLuhan
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Based on Topics: Books QuotesBased on Keywords: left-hand, redundancy, right-hand, well-written
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