I think the industry basically, in removing them from schools and keeping in their other beverages, has made a positive move, both for American children and also, the industry has served itself well.
More Quotes from John Sicher:
I think the bottom line is people will, over the holidays, heavily consume soft drinks, bottled water, teas and juices.John Sicher
I think people have a growing interest in beverages which are lighter and have actual or perceived functional benefit. I think we've seen a decline in regular soft drinks for some time.
John Sicher
The antitrust laws would make it hard for Coke and Pepsi to buy more carbonated soft drinks brands.
John Sicher
Few things this important are easy and the company and the bottlers are going to need to find a way to resolve the challenges of the new retail landscape.
John Sicher
We estimate that the diet category could actually surpass the regular soda category in about 12 to 15 years,
John Sicher
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