American Girl had done it strictly catalog and online, before they built the three stores. They developed this brand throughout the years, they have a loyal following and it's very hard to do.
More Quotes from Jim Silver:
There is no comparison. 'Star Wars' is on an entirely different level.Jim Silver
His return is a big positive for the industry. It will spur everyone on, especially in terms of pushing the limits of technology,
Jim Silver
Spider-Man 2 will be huge for the toy industry. I expect hundreds of thousands of licensed merchandise (items) to be sold in the first nine months of the year,
Jim Silver
The whole point is to get people interested in playing games again. If you get them into the game aisle and a family enjoys playing a game, they'll return to the game aisle. It's reintroducing them to a play that's fun and everybody in the category benefits.
Jim Silver
Hasbro isn't in the learning category, so Lego is a perfect candidate for them, ... Both companies aren't strong in educational' family entertainment, so Leapfrog also is attractive.
Jim Silver
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