We didn't focus on how they felt after they bought things. Instead we focused on what led up to the buying decision.
More Quotes from Jennifer Lerner:
Here getting emotional is not bad for you if you look at the case of anger. The more they are displaying anger, the lower the stress responses.Jennifer Lerner
We're showing for the first time that incidental emotions from one situation can exert a causal effect on economic behavior in other, ostensibly unrelated situations.
Jennifer Lerner
Analyses of facial expressions revealed that the more fear individuals displayed in response to the stressors, the higher their biological responses to stress. By contrast, the more anger and disgust (indignation) individuals displayed in response to the same stressors, the lower their responses.
Jennifer Lerner
Having that sense of anger leads people to actually feel some power in what otherwise is a maddening situation.
Jennifer Lerner
Anger can sometimes be adaptive. We're showing for the first time that when you are in a situation that is maddening and in which anger or indignation are justifiable responses, anger is not bad for you.
Jennifer Lerner
Readers Who Like This Quotation Also Like:
Based on Topics: Decision Making QuotesI was inspired by a lot of people when I was young. Every band that came through town, to the theater, or the dance hall. I was at every dance, every night club, listened to every band that came through, because in those days we didn't have MTV, we didn't have television.
Quincy Jones
Look at those they call unfortunate and at a closer view, you'll find many of them are unwise.
Andrew Young
Another symptom of progress toward the Singularity: ideas themselves should spread ever faster, and even the most radical will quickly become commonplace.
Vernor Vinge