If we get half or two-thirds of all the Xbox 360s out there connected to the Internet, that would be a good thing,
More Quotes from J Allard:
We didn't have our online service developed. We had never shipped a console game before as a company. So we were developing a lot of new competencies as a company and assembling a new team.J Allard
If only one percent of our audience that plays Halo helped construct the world around Halo, it would be more human beings than work at Microsoft corporation. That's how much human energy we could harness in this medium.
J Allard
This time with Xbox 360, we've got the experienced team, we've shipped a lot of console games and built some incredible franchises.
J Allard
Right now, more people enjoy movies, music, television and movies than they do video games.
J Allard
I don't worry about great visuals that they showed that weren't actually running on real hardware. It doesn't matter. Gamers don't make their purchase decisions based on movies that were shown in May for products that come out in March.
J Allard
I think people want to say it's the Trojan horse or the hub of the home, ... It's not. Xbox 360 is a digital amplifier. You're not going to put all of your music on 360, you're going to do it on your PC. What I do think is you want to enjoy your music in your home theater and we want to enable that through this device.
J Allard
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