We didn't have our online service developed. We had never shipped a console game before as a company. So we were developing a lot of new competencies as a company and assembling a new team.
More Quotes from J Allard:
This system is a monster, ... In this decade, I believe we are going to double our audience.J Allard
Right now, more people enjoy movies, music, television and movies than they do video games.
J Allard
The chips are in production, the machines aren't. So we've got a little bit of work left to do.
J Allard
If only one percent of our audience that plays Halo helped construct the world around Halo, it would be more human beings than work at Microsoft corporation. That's how much human energy we could harness in this medium.
J Allard
Having wires strewn across your couch and across the floor is a big deal to a lot of people.
J Allard
We're going to do something that's really unprecedented in the industry by launching the console in all three major markets for the same holiday. It's never been done before.
J Allard
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