As angry and pissed off as we were in 1994 about politics, I think it's worse today. This House of Representatives' Republican majority is in jeopardy.
More Quotes from Frank Luntz:
The way you communicate an idea is different than the way you communicate a product.Frank Luntz
The advantage of working for a corporation is that it has only one message, because a product or a service doesn't speak; it's just there, and you can advertise it.
Frank Luntz
There's a lot of money with a lot of big law firms that have a tremendous amount at stake by getting the right language to convince the right jury that my client is either innocent or that the opposition is guilty.
Frank Luntz
The longer it goes, the more people build up a tolerance. We can predict if the report comes out, it will be devastating, but because expectations are that it will be devastating, it may not have as much impact.
Frank Luntz
Sound science must be our guide in choosing which problems to tackle and how to approach them.
Frank Luntz
The Republican National Committee hired me, and they hired me because they wanted someone who could look members straight in the eye and tell them the truth.
Frank Luntz
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