We think C2 really has the power to become a global trend, ... This is a new product for people who want an active and healthy lifestyle but who don't want to compromise on taste.
More Quotes from Don Knauss:
We're also strengthening our commitment to our core brands,Don Knauss
C2 will be the biggest thing to arrive since Diet Coke's debut over 20 years ago,
Don Knauss
These guidelines mark a commitment by the industry to provide schools with beverages that offer variety, nutrition and fewer calories, and are very similar to the Coca-Cola System's current guidelines in the U.S..
Don Knauss
Litigation is completely inappropriate and unfounded in light of the ongoing discussions between the company and all our bottlers to respond to a major customer's request for the benefit of everyone. We are extremely disappointed that a few individuals are attempting to hijack those discussions.
Don Knauss
Consumers are telling us they want another choice, and they haven't been getting it until now.
Don Knauss
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