To the salesmen, Watson preached individuality and conservatism at the same time Some men think that personality can be acquired by wearing unusual clothes or by saying something unusual. That is where many young men are wrong. Present your proposition in your own natural way, always keeping your personality behind your product.
More Quotes from Thomas J. Watson:
Life itself is a matter of salesmanship.Thomas J. Watson
A manager is an assistant to his men.
Thomas J. Watson
A message regarding the annual convention of the Advertising Federation of America in NYC, June 14-18, 1931. Advertising has illuminated the path of progress.... In building up desire, advertising has spurred new endeavors. It is their creative work, their dynamic presentations of products, their ability to teach and educate which have made each of us desire better things. And in the fulfillment of our desires, we have reached for and attained higher pinnacles in living standards and a clearer conception of the values of life itself.
Thomas J. Watson
We must all take time to do enough thinking to formulate our own conclusions.
Thomas J. Watson
The way to succeed is to double your failure rate.
Thomas J. Watson
If a man goes to work in the right spirit, work is no hardship.
Thomas J. Watson
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