They Constellation are trying to take the pole position in the wine business,
More Quotes from Tom Pirko:
This is a little bit like Monopoly. In this case, they are buying up brands internationally and trying to create an international business.Tom Pirko
They are afraid it will affect the main lines.
Tom Pirko
The more unusual the product, sometimes the better its chances of success. It has to be distinctly different from major brands to attract consumer attention.
Tom Pirko
This is really carpet-bombing, super-saturation. It is a very ambitious program but sampling is the first step if you are looking to move things forward. And it is the single best investment you can make.
Tom Pirko
I can't see any good reason for them to be in the restaurant business. It's an anchor pulling through the sand at the bottom of the ocean.
Tom Pirko
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