Brian Halla Quotes (14 Quotes)

This was a tough action for us to take, especially because it impacts many people who have served National well. However, given the continuing weakness in the marketplace, it is necessary to conform our resources to the market in order to maximize National's opportunity for long-term success.

We're in the analog business, and analog is what's driving all the displays, and audio, and battery life in wireless. Wireless is clearly our biggest segment, and we plan on this market doing exactly what it's been doing for the last three and a half years.

First the PC goes on a chip. Next, the PC becomes a plug-in behind the dashboard of your car, behind a flat-panel display in your kitchen, or inside a set-top box. The PC disappears just the way electric motors are invisible in our lives.

I have never seen it so good. The real dot-com boom is here. The railroad track is in the ground, and we are just starting to light it up.

Now, a lot of people are saying better than 25 percent or better than 30 percent, and we certainly feel as bullish as anybody right now.

We are ahead of schedule on the return to profits plan we announced on May 5.

It's one thing to put this business on the books. It's far more important to maximize the profit from it.

Going forward, we will continue to closely control costs while investing in key markets to maximize our potential for profitability.

We are ahead of our gross margin goals and we are continuing in the same direction.

Early indications of consumer demand for the holiday season are not strong at this point, and although we have pockets of opportunity -- driven mostly by our specific product programs -- they may not be enough to offset weak end-user demand for this quarter.

I'm pleased with another quarter of strong growth in which our core business revenues increased by 26 percent over last year's second quarter, led by 36 percent growth in analog sales.

Sales continued soft during the summer quarter. We think, however, we may have touched bottom as bookings in the first quarter improved for the first time in a year.

Our third quarter typically reflects a post-holiday seasonal decline in revenues. Although bookings picked up in October and November, it is too early to tell whether that momentum will carry over enough to offset the normal seasonal pattern.

Business conditions were stronger than we had originally anticipated. We reached our interim goal of 60 percent gross margin earlier than we expected and at the same time continued to gain market share in the analog standard linear market.