Building our women's line was a challenge. We had to convince licensees and retail partners this was a valid business. But now it's growing exponentially. I see heads with pink hats all over the stands at football games.
More Quotes from Susan Rothman:
I think this was an underserved fan base. Women were content for a number of years wearing men's looks, unisex looks. But now they want to have something that is better fitting and looks better on them.Susan Rothman
Women have always been watching football. They see it as a time with family and friends.
Susan Rothman
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Based on Topics: Business & Commerce Quotes, Football Quotes, Games QuotesBased on Keywords: licensees
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Our only security is our ability to change.
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