This is another exciting element of Sprint's Super Bowl XL sponsorship reserved for our customers. Last year, Sprint introduced the first wireless music store in the United States. We want our customers to be able to replay the fantastic songs from the halftime show whenever they want.
More Quotes from Steve Gaffney:
This is original and exclusive content delivered directly to the third screen on the one device they carry every day, their wireless phone.Steve Gaffney
The Sprint Super Bowl XL Halftime Show garnered rave reviews. In conducting this unique poll to determine the fan-favorite song, we expect high participation from Sprint customers, who for years have already demonstrated an affinity for wireless data use. Plus, Boys Girls Clubs of America is truly a worthwhile beneficiary.
Steve Gaffney
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