This is an incremental step, because they are limiting it to short form videos and trivia -- stuff that fits with the short attention span mobile customers might have, particularly a youthful subscriber.
More Quotes from Phil Leigh:
All the prices do seem to move in lock step. There has been talk of raising prices for several months. I'm surprised (music companies) raised the issue. It's clear the industry convention is 99 cents.Phil Leigh
It's certainly not good news for Sony because sales are already declining across the industry.
Phil Leigh
There's nothing that makes more sense than selling digital content. It completely removes the inventory problem. It completely removes physical handling of goods. That's really the holy grail for online retailers.
Phil Leigh
Until just before Christmas, the big brokerage firms had tried to ignore it, as though it was some annoying insect that would eventually fly away. Now it's gotten their attention. But most of them are very slow to respond, and there isn't much time.
Phil Leigh
The labels are pushing the subscription services approach.
Phil Leigh
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