I don't think it's a fad. Those who lived without it think, 'Why do we need it' But I remember when T-shirts were white. People want to make a statement. And ring tones offer that. I think we'll see growth. You hear complaints from record labels about problems in the digital age, but this is a real net positive.
More Quotes from Phil Leigh:
Media does not need to be sold in the physical form factors anymore.Phil Leigh
All the prices do seem to move in lock step. There has been talk of raising prices for several months. I'm surprised (music companies) raised the issue. It's clear the industry convention is 99 cents.
Phil Leigh
He's not about to let it happen in digital music.
Phil Leigh
The Microsoft ecosystem has a lot of moving parts, and in the Apple ecosystem, Apple has complete control.
Phil Leigh
The furor could give Sony a black eye, potentially costing the company millions of dollars. They're making consumers apprehensive, ... They're concerned that they're buying something that makes their computer crash. This affects all the labels. The average consumer doesn't know it's just Sony, so they become reluctant to buy CDs.
Phil Leigh
If the labels really want to fight piracy, it defies logic to increase prices and create more of a disincentive for the consumer to use legitimate providers. If they want to encourage the public to use legitimate online pricing, raising prices is about the last thing they should think of doing.
Phil Leigh
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