I think that collectively the stock is moving in the right direction. That's the most confidence building you can have, ... And we're making progress we're succeeding in bite size pieces and hopefully collectively we'll move to more synergistic growth and you know we've got a good plan we have a focus and we're happy about it.
More Quotes from Paul Fireman:
Fundamentally it's to bring back the creativity, the cutting edge forwardness of Reebok, what it always stood for. To do that we have to do it in step-by- step procedure, ... The first thing was to get everybody aligned and focused just on one strategic plan. Our mission is to discover, to design and to delight our consumer. And we're doing that every day now. We're getting closer to doing it better and better. We're maybe I would say 50-or-60 percent of the way there, but the consumer's only seeing 10 or 20 percent of it because it's yet to really reach market.Paul Fireman
While in the short term this is negatively impacting our operating results, we believe our strategy to reposition our business with Footlocker will help to improve our operating margins in the future,
Paul Fireman
Internationally, our business improved as compared with the prior year as a result of our business re-engineering efforts and improving economics in much of Asia Pacific. In Europe, we experienced market share gains in several countries and are pleased that for the sixth consecutive quarter we reported growth in our backlog on a local currency basis when compared to the prior year. During 1999 we took steps to reduce our operating costs by simplifying many business processes and focusing our efforts on fewer activities.
Paul Fireman
I think we've made some strategic decisions to align with a partnership relationship with our key retailers throughout the world. We've been successful almost 100 percent getting them aligned, giving them creative ideas. In some cases we're giving them exclusive properties of ours to use. They're effectively enjoying it, we're enjoying it and it's helping bring both the relationship and the retail presence much stronger for Reebok than it has been, and I think that's the beginning steps.
Paul Fireman
I am pleased with our earnings performance for the quarter, and I'm confident in our ability to execute our plans for 2001,
Paul Fireman
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