Although these are early days in mobile media, the aggressive efforts in mobile by Yahoo and AOL are paying off. But it is a close race, and as traditional media brands put more muscle into their mobile businesses, we expect that the market will shift.
More Quotes from Mark Donovan:
This data indicates that digital media consumers want to access their media from their phones, across a multitude of platforms. There is clearly demand for converged mobile devices among those who lead a digital lifestyle to enhance, not necessarily replace, their existing digital media devices.Mark Donovan
Live Ticker fits in well with how people use mobile phones, ... The PointCast-type model makes a lot more sense on a mobile phone than it does on a (desktop) computer.
Mark Donovan
Among the U.S. carriers, Sprint has been the most aggressive in trying to become a media and entertainment player, and they're leading the pack.
Mark Donovan
What's very elegant about what they've done is they've made it possible for me to search a wide range of information using just my thumb and a single button on the phone.
Mark Donovan
Consumers' willingness to pay for mobile media presents a substantial market opportunity for converged digital media services. Companies that are developing digital media distribution businesses could see real profit from a sound mobile music strategy.
Mark Donovan
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