We stopped going hell bent for volume.
More Quotes from Lewis Booth:
We are also taking steps to drive down our cost through our parts sourcing and our manufacturing footprint. As the competitive business environment gets tougher, both here and in Europe, we will be working harder than ever before on the fundamental elements of our business.Lewis Booth
Climate change is the biggest single challenge facing the automotive industry today.
Lewis Booth
At the end of the day, the business is going to be on the strength of the product.
Lewis Booth
The Volvo C70, the gorgeous XK and today's Aston Martin line-up are perfect examples of our improvement with every new generation.
Lewis Booth
The UK is a bit of a worry at the moment.
Lewis Booth
We hope to see increased competitive pressures not reductions so we are concerned about it.
Lewis Booth
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