If we can be this successful without advertising, imagine how well we can do with it.
More Quotes from Larry Deutsch:
More and more marketers are on a quest to prove that marketing is more than advertising. Senior management has often grown up with traditional communications and has to be shown the value of promotion and integrated marketing.Larry Deutsch
You need time and a forum to find out the marketing staff's philosophy and needs. You can get that through the procurement department, but it's better to have it directly from the marketing staff. Any good agency can develop ideas that are on-strategy, but you need to meet the CMO and know what kind of ideas will resonate with him.
Larry Deutsch
Readers Who Like This Quotation Also Like:
Based on Topics: Advertising Quotes, Imagination & Visualization QuotesOur tradition of political thought had its definite beginning in the teachings of Plato and Aristotle. I believe it came to a no less definite end in the theories of Karl Marx.
Hannah Arendt
It has no enforceable standards to stop a union from conspiring with employers to keep another stronger union out or from negotiating contracts with lower pay and standards that members of another union have spent a lifetime establishing.
Andy Stern
We do not want to be giving quality sides such as Southampton, Palace, Norwich and the rest eight or nine points start and expect to get back up with them.
Paul Ince