You find the most important thing that really grabs you, and put it right up top. Don't bury the lead. Put it at the top. Best thing to do. Never go wrong that way. It's an immutable law of journalism. It just always works.
More Quotes from Kurt Loder:
If you ask questions that interest you, you'll get answers that interest your audience.Kurt Loder
Well, news is anything that's interesting, that relates to what's happening in the world, what's happening in areas of the culture that would be of interest to your audience.
Kurt Loder
And I think a good writer's gonna make it interesting. From the first paragraph it will all be interesting. Just work at it and work at it and work at it.
Kurt Loder
Television's not going read stories to you.
Kurt Loder
And you can't really cover people critically that you're friends with.
Kurt Loder
Rewriting is a large part of the whole job. And get rid of stuff that's not working. Just pare it down until it's a beautiful thing you can hand in, probably late, to your editor.
Kurt Loder
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