These latest license agreements have demonstrated our ability to execute and expand our core strategic initiatives to develop a footwear industry powerhouse that generates high-margin revenues. Since we launched our program to obtain exclusive global licenses from leading designers, we have successfully broadened our portfolio and we continue to aggressively pursue further expansion.
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The Bill Blass name is instantly recognizable around the world for design, classic elegance and high quality. We are proud to expand our relationship with Bill Blass to include these two new footwear lines. These Bill Blass lines will enable The Fashion House to further broaden our portfolio of products and deepen our penetration into key sales channels.
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Virtually every major department store has multiple private label brands, so the creation of a private label division gives us access to an enormous and important customer base, with very substantial revenue growth opportunities.
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