After the initiation of the Joe Camel campaign, the percentage of smokers under the age of 18 who smoked Camel cigarettes became larger than the percentage of all adult smokers using Camels.
More Quotes from Jodie Bernstein:
You may be on your way to being a victim.Jodie Bernstein
Spam is a problem for practically everyone with a computer. It's annoying, it slows down the e-mail system and a lot of it is fraudulent.
Jodie Bernstein
This campaign was used to promote an addictive and dangerous product to children and adolescents under the age of 18. This practice is illegal.
Jodie Bernstein
If someone approaches you on the street or on the subway, and flatters you by saying, 'You've got the look that we are looking for,' hold on to your purse strings. You may be on your way to being a victim, not playing a role or posing for pictures.
Jodie Bernstein
In short, they sold dream vacations that turned out to be nightmares. Hundreds of unwary consumers got caught in the odious trip trap.
Jodie Bernstein
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Based on Topics: Age QuotesIn philosophy, you have to reckon with the implicit level of an accumulated reserve, and thus with a very great number of relays, with the shared responsibility of these relays.
Jacques Derrida
Subdue your appetites, my dears, and you've conquered human nature.
Charles Dickens
Like I said, all comedy is based on exaggeration, big or small, whatever you can get away with.
Drew Carey