I got the licensing rights because I figured they wouldn't promote the film and if I got posters and T-shirts and things out there with the name of the film on them it would help promote the movie. So, you know, the whole idea that licensing was a revenue stream didn't really occur to anybody, including me.
More Quotes from George Lucas:
There were things I could have done then, I just didn't have the time and money to do it.George Lucas
I see it as an opportunity to save the park, ... I love the park. I did not want to see it turned into a shopping mall.
George Lucas
This is about training the work force of the future. Most of the world outside Southern California is pretty far ahead, to tell you the truth. Some of these kids are working with these tools in high school. The next Spielberg ... isn't using 8-mm film he's using Hi-8 digital video.
George Lucas
He took me from not being able to write a word in terms of writing screenplays to being the king of wooden dialogue.
George Lucas
In this film, you begin to see that he has a fear of losing things, a fear of losing his mother, and as a result, he wants to begin to control things, he wants to become powerful, and these are not Jedi traits, ... And part of these are because he was starting to be trained so late in life, that he'd already formed these attachments. And for a Jedi, attachment is forbidden.
George Lucas
I wanted to make a kids' film that would strengthen contemporary mythology.
George Lucas
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