It's a status thing. As long as people are willing to pay for technology they may never use, manufacturers will continue to add more to the car.
More Quotes from Brian Moody:
Before, the car was seen as a tool, a necessity that you used when you needed to use it. Now it's still a tool, but it also fulfills recreational things, too.Brian Moody
People like to pick on the Hummer, because it's an easy target,
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Some older customers, younger ones too, simply won't adjust to new technology. This means car makers are going to have to make a lot of technology invisible.
Brian Moody
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