A lot of people in political talk radio are still on that left-versus-right formula because it's been working. You can be sure that if it continues to show a decline in ratings, they'll alter the course.
More Quotes from Michael Harrison:
He has to be considered one of the broadcasters of the 20th century. Within a couple years, in large part due to Howard Stern, FM will be dominated by talk.Michael Harrison
Everybody knew this wasn't working out. You can't blame CBS for saying it would stick with Roth, but it was a bad mix wrong guy, wrong job, wrong time.
Michael Harrison
Ratings are not the same as votes. (Some) people like to listen to people they disagree with. We learned that when Rush had his drug problem it made him more interesting.
Michael Harrison
Many said that what was going on was terrible, and that immigrants participating should go back to Mexico.
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There's no question in my mind that satellite radio will take its place in the evolution of radio and that Howard Stern is a catalyst for it happening faster. But it's not going to replace FM or AM radio.
Michael Harrison
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