We are pleased with our first-quarter results, and we believe our growth in sales and market share is clear validation of the importance of e-commerce in the bookselling industry, ... We continue to achieve these gains with a minimum of promotional offers, such as free shipping, and no off-line advertising.
Quotes about promotional (16 Quotes)
G4 and IDGE target a coveted demographic that values interaction at every level, ... This new joint promotional venture is a prime example of how non-competing editorial entities can create dynamic content and creative synergies to increase audience reach.
Artists don't always know. Almost every song I ever recorded that was a hit at the majors that the promotional people picked I didn't think it would be a hit. I was wrong every time!
I think it will turn out to be a very astute investment by Sirius. The value of what (Sirius has) already gotten from him in promotional appearances alone is worth tens of millions of dollars in free advertising.
It was really the department store chains and the apparel retailers that took it on the chin with weak January sales results. But a couple of names in those two groups are guiding higher than expected, predicated on expectations of lower promotional activity going into spring.
Our overall sponsorship, advertising and promotional investment in the NFL is significantly better than the competition, and we're disappointed that the NFL chose to go in a different direction.
Wal-Mart's lack of an aggressive advertising campaign after Black Friday likely impacted traffic and (average) ticket, as competitors were very promotional.
This year the booths have really taken it to the next level as far as the promotional giveaways and the professional appearance. We're getting a lot of comments on the giveaways.
Certainly it was good news on fourth-quarter sales, but it looks like they bought these sales with huge advertising and promotional spend.
Pure and simple, these things are promotional tools. They're more fun to consume than 30-second ads, but they're still advertising. If you can get people to go to a show like 'Lost' or 'The Office' every week, why not get them to participate at other times You exploit the existence of this universe you've created and squeeze out more audience participation.
Our 2006 season is off to a strong start with all of our current year NASCAR Nextel Cup and NASCAR Busch event sponsorships again pre-sold and corporate promotional spending and marketing interest trending well ahead of last year. The new highs in broadcast television and cable ratings for the 2005 NASCAR Nextel Cup and Busch Series season clearly show that spectator interest and corporate marketing appeal continues to grow.
Wal-Mart dropped a bomb on the market with earnings guidance at the low end of its 82-86 cents range, as they clearly saw some margin pressure and most likely increased advertising and promotional expenses.
The only way to ensure a film is going to sell is put Will Smith in it and you open it in 3,000 theaters and make sure we have all the top promotional spots in each venue.
You don't have to RSVP to be in the audience, but we like to know who's going to be in the audience (because) we have promotional giveaways. It's not just an average local show.
The success of the first two releases confirms that SAW is a franchise that will continue to have legs for a very long time. The movies combine action, suspense and gore while taking us into the mind of one of the most memorable madmen in horror movie history. While the success at the box office gave SAW II momentum for its home video release, we also ensured that it stood out at retail with unique packaging and an extensive marketing and promotional campaign. With the Valentine's Day opening, we were able to pull out all the stops on a unique overall marketing program that gave the release great visibility leading up to street date.
We exceeded our original forecast for the second quarter due to outstanding operational performance and the deferral of certain advertising and promotional expenses to the second half of the fiscal year.