If you don't execute your ideas, they die.
More Quotes from Roger von Oech:
By the time the average person finishes college he or she will have taken over 2,600 tests, quizzes and exams. The 'right answer' approach becomes deeply ingrained in our thinking. This may be fine for some mathematical problems, where there is in fact only one right answer. The difficulty is that most of life isn't that way. Life is ambiguous there are many right answers - all depending on what you are looking for. But if you think there is only one right answer, then you'll stop looking as soon as you find one.Roger von Oech
It's easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out-of-date.
Roger von Oech
Take advantage of the ambiguity in the world. Look at something and think what else it might be.
Roger von Oech
Everyone has a 'risk muscle.' You keep it in shape by trying new things. If you don't, it atrophies. Make a point of using it at least once a day.
Roger von Oech
Necessity may be the mother of invention, but play is certainly the father.
Roger von Oech
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New ideas pass through three periods: 1) It can't be done. 2) It probably can be done, but it's not worth doing. 3) I knew it was a good idea all along!
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