We got to know the competition very well. In the '50s popcorn made a big growth in sales. Our main push was to produce the best quality and sell in quality retail outlets.
More Quotes from Orville Redenbacher:
I had popcorn all over the place, so I decided I might as well be in the Processing Business.Orville Redenbacher
Most of the competition was into bulk popcorn because of the major increases in the Drive-In Theatre Outlets.
Orville Redenbacher
I opened an office in Terre Haute, established eight of them, and became one of the eight county agents.
Orville Redenbacher
It was necessary to have an even depth of corn on the top compared to the sides, so the air would not take the easiest route and not evenly dry the stored corn.
Orville Redenbacher
We made more money feeding molasses, urea, and corn cobs to cattle than we ever did feeding dent corn.
Orville Redenbacher
Every once in a while, someone will mail me a single popcorn kernel that didn't pop. I'll get out a fresh kernel, tape it to a piece of paper and mail it back to them.
Orville Redenbacher
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