Advertising Quotes (670 Quotes)



    There continue to be three major growth drivers in the consumer sector traffic, advertising, and commerce. Traffic growth in the U. S. continues to slow, as more than 50 percent of the total market is already online. More importantly, we estimate that more than 80 percent of disposable income is already online.

    Taxpayers will not stand for - nor should they - the funding of poster sites, leaflets or advertising. What people will support is funding for political education, for training, for party organization.

    Local advertising is bought more on a quarterly basis than an annual basis, ... A lot of economists have been lulled into a false sense of growth due to strength of '03 upfront the advertising bought in the spring for the fall 2003 television season. But that is only one-quarter in '03, and three-quarters in '04.

    Certainly, it seems true enough that there's a good deal of irony in the world... I mean, if you live in a world full of politicians and advertising, there's obviously a lot of deception.



    Yahoo is embarking on a major transformation. The company must now prove that online advertising is cost effective and integral to the marketing mix of traditional advertisers.


    The NCAA and universities should not be in the business of marketing a product that is the leading cause of death among college students. Also, it should be noted that the alcohol advertising does not leave the younger audiences untouched. Ten year olds are rooting for their favorite teams, meanwhile, being subjected to the promotion of alcohol use.


    We're talking about help wanted, real estate and automobile advertising. They've developed zoned advertising, the addition of color so they can retain their retail advertisers, as well as the addition of special sections. All of these factors have been very advantageous to them to develop advertising and also to retain advertisers and charge higher prices.

    Our plan is to reward experts in their fields along with regular users who've proven they can share useful and popular material. By elevating them to Featured Finder status and giving them the advertising revenue produced by their pages, it's a win-win for everyone.

    Regardless of past aspirations, this is the right time to be focusing on services for two specific reasons The increasing ubiquity of broadband has made it viable, and the proven economics of the advertising model has made it profitable.


    We're trying to actually accelerate the transition of our narrowband customers who are inclined to leave for broadband anyway. Keeping them in our house and in our network and in our universe from an advertising perspective makes sense.



    Since only three percent of online shoppers begin their process at a dealership website, Search Engine Marketing is among the most efficient and effective ways for dealerships to build traffic for their website. However, it is also among the most complex forms of advertising to manage, with vastly different results in terms of cost and traffic volume. We are excited to offer dealers this new service which will give them the power of our bid management software and search expertise, in order to drive the best results at the lowest cost.




    When executing advertising, it's best to think of yourself as an uninvited guest in the living room of a prospect who has the magical power to make you disappear instantly.


    In the early nineties, I went from being a generalist - Campbell's Soup kind of stuff - to focusing on high tech. Headhunters said, 'Don't do that, you'll put a cap on your career.' Old school advertising could be very surface-y. You didn't have to do a lot of research for a 30-second commercial.

    This past quarter, we continued our efforts to bring a wider audience to eBay through a variety of marketing endeavors including online and traditional advertising, grassroots marketing, public relations and strong word of mouth referrals.

    I personally don't believe advertising would be as effective as it would need to be to be the only business model. We're going to need to explore other business models to make it valuable for all parties along the value chain--publishers, libraries, authors, search providers.



    We have to be very aggressive and creative in how we get our movies out theatrically. The main problem we confront is how expensive print advertising is and how do we get around buying big print ads.



    For the first time a major sports property has largely migrated from network to cable, where the dual revenue streams of subscriber fees and advertising can support the escalating costs of broadcast sports rights, ... In the future, it will become almost impossible for broadcast television sports to match the power of those 'sub' fees, which are unique to the cable world.


    For our fiscal year when we launched the advertising we achieved sales of 160 million. That was up substantially.


    The U. S. online advertising market is much bigger than Europe's but it is a crowded market and the room for growth is shrinking. In Europe, online advertising is growing much faster and portals like Yahoo want to tap into that.


    This is a very critical issue, not only for the employees of the Herald, but for the region. You are a tremendous source of information for us and an advertising medium for us. To be able to have a company that could own this paper that understands our culture up here and some of the things we are sensitive to is very, very important.


    While we saw growth in most ad categories at The Times, it was not sufficient to offset the expected decline in studio entertainment advertising, as the studios provided less support to Oscar-nominated films compared with last year. The Boston Globe also saw weakness in entertainment advertising and, in addition, travel advertising.

    The visual vocabulary and aesthetics of the cartoon have influenced graphic artists and advertising style since the 1940s. An example of this in advertising would be Pop Art, and more recently seen in the feature film 'Sin City'.


    The Goodness Co. has been a strong partner for Allstate. The creative advertising design and guidance on advertising issues has been valuable to our success.



    Bodog. com has always had a very popular refer-a-friend program, and this can be directly attributed to the high quality of customer service we provide. In an industry where credibility is king, and 'word of mouth' advertising is extremely important, our players are integral to spreading the word about the quality of our brand. We would like to thank each of our players for sharing their online entertainment experience with their friends.

    We've seen 4.1 billion in online advertising through June 30. Last year at this point, we saw 1.7 billion. When you're looking at a U. S. advertising market in the high 200 billion to 300 billion range, Internet advertising is a small part of the overall market, but it's continuing to grow.


    We achieved a record year at Famous Footwear. The Famous Footwear management team did an outstanding job of execution, driving double- digit operating earnings gains through improved product assortments, good inventory management and expense control, and the effective use of themed marketing (across our advertising, in-store, and in our direct-to-customer pieces). As a result, our traffic levels were up every quarter versus last year, as customers responded well to our offerings.

    For eBay, Yahoo would represent a huge expansion of their base. For Yahoo, whose revenue is almost entirely derived from advertising, it gets them a new stream.



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