Mark Gibson Quotes (13 Quotes)

In terms of accessibility and reach, State Farm sees the NCAA tournament as the sports equivalent of its brand. With our 17,000 State Farm agents, we have the same significant accessibility and reach. This ad ties the business of insurance to the fun and fan excitement surrounding the tournament. It shows how we can help the customer get the coverage they need, with exceptional State Farm customer service, at a competitive price.

There is a natural link between auto insurance and auto racing. With these sponsorships, State Farm is leveraging the power of NASCAR while at the same time reinforcing its auto safety message.

This is an example of how you integrate a cross-platform (marketing campaign). People have lots of different media choices.

People have really rallied, ... It seems like when you invest in your employees, they really appreciate it. They realize that our customers really need them to be there and they rose to the occasion. They always do.

It's utilizing a car moment to bring up car insurance.

That's a credit to the strength of our schedule so far. ... There are kids who have played all 12 quarters on both sides of the ball - Wilkens, (Dylan)Glaser, Sigl, Dressler, (Luke)Senger, (Matt)Bailey, (Ben)Jacobson and even (Scott)Beeler.

It's all about people helping people.

It will prove appealing to very high net-worth players as well as the typical investment community. The reception in the investment market for this property will be very high.

My own interest was borne out of the frustration of watching white and Latino guys write these urban movies that had no genuine (ear) for the dialogue.

People have more media choices than ever before, and this is a unique and different way to get our brand out there.

It was a real nightmare down there, just in terms of trying to live a normal life and get to work.

We need to determine the areas where you want to sell from and the types of alcohol. This is uncharted territory for us.

It's a little of both. ... Ithink we've got the weapons on the perimeter, and we've certainly got the weapon at quarterback. I think overall our strength still lies in the offensive line. Last week the running game got back to where we wanted it to be (261 yards), but we can be more effective passing, which is a plus for our offense.